The ability to write is a powerful asset any marketer who wants to lead a department should have.

Don’t waste time experiencing what I’ve experienced. Learn it here.

It is not to start with a perfect execution.

You and I know that X, formerly known as Twitter, is a microblogging platform. Many people, especially the younger ones are using it to share random thoughts, ideas, movements and memes. Some are using it strategically too. I noticed that the conversations on X are pretty much alive consistently, I...

There’s no doubt about it, Netflix's marketing strategy has set the bar high.

Working on outbound marketing will deliver the results you’ve always wanted. Unlike inbound marketing which is slow in producing results, outbound marketing converts the efforts into ROI fast—really, really fast.

Behind every successful brand lies a deep understanding of its customers and a commitment to meeting their needs.

This journey, however, is not for the weakhearted

Tweak your strategy this way quickly and then see the outcome of it.

Don’t waste time on the detailed one, use this simplified version instead.