Let's be honest, LinkedIn can feel a bit overwhelming sometimes. It’s getting very noisy with loads of profiles, tons of recycled posts and not to mention selfies flying around. But amidst all that, there's a hidden functionality rarely being used by the professionals—direct messages or DMs. Now, I'm not talking...

We need to play both and not an either-or thing. Here’s how to play it right.

Working on outbound marketing will deliver the results you’ve always wanted. Unlike inbound marketing which is slow in producing results, outbound marketing converts the efforts into ROI fast—really, really fast.